The case for social impact in Startups: create real value for long-term benefits and attracting investors

An excellent new article from our founder Aurore, about what social impact means and how it’s applied, when it comes to startups and entrepreneurs. The in-depth review by George Serafeim on the Harvard Business Review provides a great frame of thought for looking at ESG (Environmental, Social Governance) data and using it to attract the right investors. What George posits for larger corporations also…